A “Social Brand” is one that “Listens”, “Engages”
and, above all, “Creates”
Listen, Εngage, Create! «Creating» is the process that completes and refines the “circle” of a brand’s integrated Social Media presence! The purpose of Creating is to introduce your brand to the users’ community, enhance its exposure, foster consumer’s trust in the brand and determine what consumers ask from it, i.e. the opinions that will help you improve your brand! Following the new worldwide trend of “Enterprise Social Networking”, BaaS creates for your brand its own Social Network or Branded Community, in which users interact with each other or with the brand itself. Then we create Communities on Facebook and Google+, as well as Information and Support Services through Twitter, Blogs or other media. With this “holistic” approach to the Social Media, your potential customer has a place to express himself and talk with you. At the same time, your company’s Sales or Customer Service employees become active in these Social Media, “Listen” and “Engage”, thus creating new sales opportunities, as well as a new relation of mutual trust between you and your customers!
Smart Digital Marketing Solutions:
- Brand Blogging: Creating and managing a blog for your brand. We fill and regularly update the blog with information concerning your brand, your field of activity or any other kind of information that may trigger the positive reaction of the blog community and create a “buzz”.
- Twitter Micro-Blogging: Creating and managing Twitter accounts for your company or brand. We compose and post information/news about the brand taking into account the environment and the special characteristics of this specific platform.
- Facebook Community, Marketing: Forming and Managing niche Communities with common interests (User Groups, Fan Clubs, Discussion Forums). We compose and post information based on each community’s needs.
- Influencer Marketing: Identifying key communities and opinion leaders, who are likely to talk about products or brands and have the ability to influence the opinions of others.
- Conversation Creation: Creating advertising, emails or promotional activities designed to “tease” Social Media users.
Which is the right choice for you? BaaS will help you select the most suitable medium for better communicating your brand’s messages!
Other supporting services :
- Search engine optimization (SEO) services
- Email Campaigns
- Online Surveys
- Google Analytics Services
- Google Adwords
- Facebook Insights Services
- Facebook Apps
- Website building
- Blog Creation