After 6 years of continuous progress in the digital marketing field, BaaS is taking a giant leap forward in the year 2017.
We are adding the word MEDIA to our company title. We are evolving into a Digital MEDIA agency.
BaaS is a Creative agency focused on Performance advertising. We exploit Digital Media capabilities to the maximum by implementing carefully designed funnels that lead to conversions and, of course, Sales.
We now offer full Programmatic advertising with the Doubleclick platform by Google, in addition to the other platforms we use (Facebook, Twitter, Google Adwords, Linkedin, Pinterest etc).  Doubleclick is used by major Media Shops globally as the defacto standard for programmatic buying.
This is a huge milestone for us. BaaS now becomes an all-in-one Digital Shop, with broad experience in all 5 continents, offering high quality creative content and advertising services, always at a fair price and with total transparency on ads spending.
BaaS is also focusing on cross-channel remarketing techniques with the use of Programmatic & other technologies. We have in-house programmatic expertise, since all members of our advertising team became certified on the Doubleclick platform & technologies. We do not outsource to another “hub” or to freelancers, as we have deep advertising experience in every platform we use. At the time, we are the team with the highest number of Doubleclick certified professionals in Greece.  
Blog post
Our evolution
BaaS is known as an agency based in Greece & UK, always looking to be ahead of the competition. We started 6 years ago, as one of the first digital agencies in Greece to adopt Social Media Intelligence, collecting and utilizing measurable data to identify the needs of any business or brand, and design marketing and communication strategy according to our clients’ needs. Then we moved to the next step by conducting successful social media campaigns for international brands. Our focus on original, creative content with unique Branding style has always been one of our major quality differentiators. Our first international campaign became a “Success Story” on Facebook for Business, as it managed to significantly increase the sales of a major brand in Mexico.  Then came Europe and North Africa with more success stories, and in the meantime we became Google partners. During 2016 we started running campaigns in Australia & Indonesia, while the beginning of 2017 took us to Russia!
During this journey, BaaS gained tremendous experience not only as a creative agency, but also as an advertising/media agency. We have delivered measurable results to our clients, significantly increasing brand awareness, loyalty and sales. Working with multinational companies all over the world expanded our know-how and made us progress at twice the speed of others. As a result, we outperformed well-known Media Shops in Europe, while other companies started to outsource their Ads management to BaaS. We are now quite convinced that using an all-in-one agency for both content creation and advertising is the key for unified, performance driven brand communication.
Now our ‘Double… click’ is bringing us several ‘clicks’ ahead.
It’s time for you to rethink the digital route of your brand.  You need your agency to be Creative and at the same time have real Expertise in Digital Advertising. BaaS not only has what you need, but also keeps evolving to become what you will need in the future.
We are already planning our next step… Because evolution is in our DNA.   
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