The #Mixer Story or can Companies understand the Social Networking ecosystem?
- The #Mixer Story in Greece happened on Twitter the last days provides us that consumer goods companies in Greece just dont get it ! If they were listening and engaging with their prospect customers they could have created a great buzz for their respectful products. They still think that a good tv promo will help. NO ! It wont.If they were trying to engage in the #mixer story and offer their support then…they would succeed. Oh No. They would THRIVE !
Not even one greek company got the vibe and this trend. Not even one engaged.
Is anybody monitoring outthere ?
The new media ecosystem orders you companies to LISTEN,LEARN and ENGAGE. And of course Start Social Media Monitoring and Analysis (BaaS can help you on this ! )
If Greek Companies were listening and engaging in social media only by acting positively on the #Mixer story they would instantly :
a) Increase their reputation
b) become Social Companies
c) Advertise their products for Free
d) Increase Sales
e) Move the Market since everything is a Chain.
You better start listening , learning and engaging .
Ok we do it with Alterian SM2 of course. No offence but for Greek results nothing compares ! (By far far)